IMP Group

The IMP Group is an informal international group of scholars concerned with developing concepts and knowledge in the field of business-to-business marketing and purchasing. Earlier work focused on the nature and management of relationships between companies in international markets. More recently this perspective has been widened to incorporate the study of complex networks within which business communities operate, with ever-increasing concern for managerial implications.

The Group’s annual conference is the largest in the world dealing specifically with marketing  issues within a business-to-business context.